Do The Meeting Math

When was the last time you paid attention to your return on your meeting investments?  Let's face it, most meetings are treated as a cost center with a goal of keeping the costs as low as possible. 

At Event Solutions by ManageCamp, we think it is extremely important to pay particular attention to the RETURNS you are getting on your meeting investments.  The returns you get from your specific events may be concrete (sales, leads, etc...) or much softer (employee engagement, ideas, strategies, productivity) but if you are not focused on achieving them, your events are doomed from the start.

Similarly, if you are only measuring your meeting costs in terms of dollars and cents, you are far under-estimating the true costs to your organization.  The additional 'soft' costs you must consider to get a true picture of return on investment include the time and resources spent planning and executing the event as well as the time invested by the attendees themselves (vs. the opportunity cost of being at their desks or in the field doing their jobs).

To provide focus to what we do at Event Solutions, and to help our clients get a better understanding of the value of their meetings and events, we have created a formula we affectionately call ROMI (Return on Meeting Investment):







At Event Solutions, we focus on increasing the benefits your event produces through better strategy, agenda development, planning and execution, resulting in fresher ideas, better strategies and enhanced productivity.

At the same time, we are working tirelessly to decrease your overall event costs.  Again, not only by minimizing the out-of-pocket costs, but also by minimizing the time spent by your resources in the planning and execution of the event and maximizing the value of the time invested by attendees.

As you can see by the graph to the right, by increasing your event benefits while simultaneously decreasing your costs, Event Solutions is able to EXPONENTIALLY grow your ROMI!

Contact us today to see how we can help you achieve exponential ROMI growth from your next meeting or event.