New Brand Development / Launch
When the folks at ingredients powerhouse SVZ Intl (based in the Netherlands) wanted to create a sub-brand that focused 100% on the food colouring market, they reached out to ManageCamp for help.
What We Did
ManageCamp worked with the team at SVZ from the very beginning – helping to perform a competitive analysis, crafting the brand positioning and strategy, developing the brand name and logo, designing and developing the website, and creating sales and marketing collateral. We continued to work with the team after launch as we developed trade show materials, created social media plans, and more.